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Betsy Holt, an expert logo designer & brand strategist, standing next to a palm tree in Kauai, Hawaii
Heavens to Betsy

Terms & Policies


We believe in honesty and clarity. We'll be honest with you and we ask for honesty in return, don't be afraid to let us know.


Trust is an important part of building a relationship. Trust yourself and trust us to guide you.


You get out what you put in. Your input is as important as our work. We're more successful when we put our heads together.


The best ideas come when you understand the entire situation. We like to know the who, what and why about every project so we can do our best work.


Heavens to Betsy operates in the Central Time Zone of the United States and keeps standard business hours Monday – Thursday, from 9:00 am – 4:00 pm and Friday 9:00 am – 12:00 noon.

Although we strive to answer phone calls and emails as quickly as possible, sometimes it might take a little longer for a reply. Email and phone are our preferred form of communication and will get our attention first. We do not use texts, Skype, Facebook, Slack or any other instant messaging platform to communicate with clients. Video or VOIP calls must be scheduled in advance. 

Unless otherwise arranged, phone calls, texts, emails, video chats or online chats made outside of normal business hours will be answered the next business day.

Every project includes a 30-minute consultation and 2 review sessions to discuss status, ongoing direction and revisions. 

Phone, VOIP, online chat, text or video chat conversations 15 minutes or less will not incur charges.

Unless otherwise scheduled, phone, VOIP, Online Chat, Text or Video Chat conversations in excess of 15 minutes will be billed hourly at a rate of $150/hr.

In-person consultations or conversations will be billed at an hourly rate of $250/hr.


We all have mobile phones, text and email at our finger tips, however please use this technology responsibly and respectfully. In short, play nice. If you wouldn’t want it done or said to you, please don’t do or say it to us.

We understand that you have deadlines, which means we have deadlines. Please afford us reasonable time before a deadline to allow for any revisions, edits and copy changes or double and triple checking.

If something is amiss, please let us know. We want to get it right.

Excessive texts, phone calls at all hours, rude or demanding language aren’t our favorite.

Paperwork & Onboarding

At the beginning of a project the client will be given the following

  • Contract – Outlining the scope of work, rates and other project details.
  • Client Intake Form* – To gather necessary information from the client.
  • Branding Questionnaire** – To gather branding information from the client.
    *New clients only.   **Branding clients only.

All client information, including email addresses, phone numbers, addresses, username and passwords are kept confidential and not shared, distributed, or sold to any third parties.

Rates & Deposit

All rates are in U.S. Dollars (USD).

A 50% non-refundable deposit is due before any project work begins. The remaining 50% is due upon project completion. Invoices will be sent for both.

Hourly project work will be completed at a rate of $150/hour. This applies to design research, creation, revisions and production or implementation.

Flat rate projects include a project scope & hourly cap presented in a contract that is to be signed by both parties. Once those limits are exceeded, requested work and/or revisions will be billed at an hourly rate of $150/hour. If you are unsure what those details are for your specific project, contact

Project deadlines, scope and limits will all be discussed with the client in advance.

Listed rates do NOT include costs for printing, stock imagery, specialty materials, assembly and/or any other incurred costs. All miscellaneous costs will be discussed with the client in advance.

Invoice & Payment

Invoices will be sent in order to collect the 50% non-refundable deposit and remaining 50% upon project completion. Please reference the invoice number on your check.

Checks will be made out to Heavens to Betsy OR Sarah E. Holt.

Payment will be sent to the address specified.

Payment via Paypal or credit card will incur a 3% service fee.

Payment on invoices must be made within 30 days of receipt of invoice, if payment is not received within 30 days, late fees will incur at a rate of $150/week that the invoice is late.


Everything created at Heavens to Betsy is custom crafted & tailor made. We put our blood, sweat and tears into the designs we produce.

All designs are ©Heavens to Betsy until project completion and payment in full.

Copyright is only transferred on FINAL DESIGNS after payment is received in full. Any concepts, designs or ideas not chosen or paid for remain ©Heavens to Betsy and may not be used without express permission from Heavens to Betsy.

We reserve the right to showcase any work created by Heavens to Betsy in our portfolio, on our website and to promote our work through online and social media networks. If you would rather not have your work displayed or there is an issue with privacy, please notify us in advance.


In no event shall Heavens to Betsy (Sarah Holt) be liable for any damages including, but not limited to, direct, indirect, special, incidental or consequential damages or other losses arising out of the use of, or inability of clients to use or edit their website, or actions that results from mistakes, omissions, interruptions, deletion of files, errors, defects, delays in operation, or transmission or any failure of performance

You expressly agree that use of Heavens to Betsy’s (Sarah Holt’s) services is at your sole risk and you will personally test and accept the results of the services upon completion of the services by Heavens to Betsy (Sarah Holt).

Policies and prices are subject to change at any time without notice.

By entering into a contract, whether written or verbal with Heavens to Betsy, you are agreeing to these terms, policies and procedures. If you have any questions please contact