BRAND & LOGO DEVELOPMENT . CUSTOM WEBSITE DESIGN

BRAND CONCEPT

Jennifer Lund is an ambitious, courteous and fierce lady boss helping people finance their homes in San Diego, California. Heavens to Betsy Design worked to mix her bright personality with the quirky, colorful southern California lifestyle to make a brand that is beyond anything we’ve seen for a mortgage broker before. We used top-quality imagery from a photographer in Carlsbad, California to capture the essence of living in the area and paired it with funky textures and bright colors to match Jennifer’s personality. The result is a brand that really stands out and makes a statement.